The Frame Game

You read it here first. (Well, unless you read it at Slowly She Turned, but I wrote it there first.)

The phrase “conspicuous consumption” has been around for some time. It describes a cultural value that leads to deforestation, pollution, habitat loss, endangered species… in general, it leads to damage of our only home planet.

Conspicuous reduction seems like a positive frame, a helpful meme. I haven’t seen the words used elsewhere in this context, so perhaps it’s a new meme starting right here.

So, in the spirit of conspicuous reduction, I’ll keep this post brief, and end it here.